Tag Archives: relay text

Rhetoric of the Image – Roland Barthes

A challenging and enduring study, this post is both summary of, and my understanding of Roland Barthes’, Rhetoric of the Image. In his essay, Barthes, through deconstruction and analysis, explores the functionality of photographs in the communication of specific messages. Barthes opts for an advertising image for his study because “in advertising the signification of […]

Project 2.1 – Image and Text

This exercise requires me to select newspaper images and write my own captions, using both anchoring and relaying text. How does the text contextualise /re-contextualise the image? Anchor – In news stories the text that accompanies pictures is usually there to control the meaning, to stop the image from being in a manner that isn’t […]